Business Support Series: Using E-Commerce to Reach Chinese Consumers
Business Support Series
The Business Support Webinar Series will explore timely topics with industry experts to provide key insights and answers on the best ways to succeed as a business. Hosted by the Halifax Chamber of Commerce, this series will feature a wide range of topics on how to survive and thrive.
Using E-commerce to Reach Chinese Consumers
Learn about a new business model which allows Canadian brands of any size to sell direct to consumers in China, at the lowest cost, with the lowest risk. Whether your business is new to exporting and you're looking to test out your products in a new market, or you're already exporting and ready to invest further into a full branding & promotional campaign, learn how your business can utilize the Atlantic Resource Partnership Platform & China team to achieve full market development in China, without having to leave Canada. Working together as a partnership, this business model promotes a shared-costs model, saving exporters money, as well as minimizing risk.
Key Takeaways
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Benefits of using e-commerce to reach Chinese consumers
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Challenges Canadian companies face trying to step into China and how the ARP Platform helps Canadian producers/exporters overcome them.
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Identifying and understanding platforms Canadian businesses should focus to be successful with e-commerce in China
A strong digital approach can help all businesses operate better, create new opportunities, and support future growth.
Speaker
Rebecca CopeloviciCOO, Atlantic Resources Partnership
As COO at Atlantic Resources Partnership, Rebecca is responsible for overseeing the operations of the business, from client onboarding to export & import oversight, as well as the coordination of China-based sales & marketing activities.
Prior to relocating back to Canada to take on this role in 2016, Rebecca served as the Executive Director of the Canadian Chamber of Commerce in Shanghai, a self-funded, bilateral platform promoting trade and investment opportunities in both Canada and China. She has worked with Canadian exporters from across the country in assisting them with supply chain support, lead generation and marketing initiatives throughout East China. Rebecca is fluent in Mandarin Chinese and currently sits on the Canadian Chamber of Commerce in Shanghai’s Advisory Council. Rebecca also led NSBI’s container consolidation to China project in 2017, as well as worked on numerous projects related to NSBI & The Government of 's China in-market trade shows & political visits.
Business Support Series: Using E-Comm...
Date and Time
Tuesday Jan 25, 2022
10:00 AM - 11:00 AM AST
Tuesday January 25, 2022
10:00 am - 11:00 am
Location
*THE LINK TO JOIN THE ZOOM MEETING IS IN YOUR CONFIRMATION EMAIL*
Fees/Admission
FREE
Contact Information
Neha Bhojwani, Event Coordinator
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