BEGIN:VCALENDAR VERSION:2.0 PRODID:-//ChamberMaster//Event Calendar 2.0//EN METHOD:PUBLISH X-PUBLISHED-TTL:P3D REFRESH-INTERVAL:P3D CALSCALE:GREGORIAN BEGIN:VEVENT DTSTART:20210624T130000Z DTEND:20210624T140000Z X-MICROSOFT-CDO-ALLDAYEVENT:FALSE SUMMARY:Business Support Series: Effective Marketing Strategy for Service Businesses DESCRIPTION:Business Support Series \n\nThe Business Support Webinar Series will explore timely topics with industry experts to provide key insights and answers on the best ways to succeed as a business. Hosted by the Halifax Chamber of Commerce\, this series will feature a wide range of topics on how to survive and thrive. \n\n\n\nHow service businesses can move up-market and charge their true value through effective marketing strategy. \n\n\n\nOne of the biggest challenges owners of service businesses face is setting themselves apart from the competition and charging profitable\, value-based fees instead of just selling their time. Because when you're competing solely on price\, and pricing based on hours\, it's almost impossible to build sustainable profit in your business.\n\n\n\nA clear\, consistent\, and differentiated marketing strategy focused on reinforcing a unique position in the market can change that. It allows you to position your work apart from the commoditized competition and charge what you're truly worth. Because you're offering something truly unique and valuable.\n\n\n\nThis webinar will show you how to create a marketing strategy that sets you apart and sets you up for success.\n\n\n\n\n\nKey takeaways from this webinar:\n\n\n How to create a market position that is unique to you and your abilities and interests\n How to create a marketing strategy that reinforces your market position in everything you do\n How to set your service business apart from the competition and charge your true value\n\n\n\n\nRegister today and submit your question!\n\n\n\nABOUT THE PRESENTERS:\n\n\n\nJoel Kelly & Leah Sanford\n\n\n\nJoel focuses all his energy on strategy\, helping business owners make marketing decisions that will get them closer to what they truly want.\n\n\n\nHe brings expertise\, insight and a deep curiosity about business to our workshops\, uncovering motivations and aspirations that fuel successful strategies. His background in marketing\, copy writing\, and leadership helps our clients create marketing strategies that work and teams that succeed.\n\nLeah brings the joy into everything she does\, ultimately helping business owners feel motivated to tackle their marketing\, and fulfilled and happy with their businesses. \n\n\n\nLeah has extensive experience executing complex plans and events. She helps clients confidently take plans off the page and build motivation and strong routines for sustained traction. X-ALT-DESC;FMTTYPE=text/html:
Business Support Series \;
\nThe Business Support Webinar Series \;will explore \;timely topics \;with \; \;industry experts \;to provide key insights \;and answers \;on the best ways to succeed as a business. \; \;Hosted by the Halifax Chamber of Commerce\, \;this series will feature a wide range of topics \;on how to survive and thrive. \; \; \;
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\nHow service businesses can \;move up-market and charge their true value through effective marketing strategy. \;
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\nOne of the biggest challenges owners of service businesses face is setting themselves apart from the competition and charging profitable\, value-based fees instead of just selling their time.  \;Because when you&rsquo\;re competing solely on price\, and pricing based on hours\, it&rsquo\;s almost impossible to build sustainable profit in your business.
\n
\nA clear\, consistent\, and differentiated marketing strategy&mdash\;focused on reinforcing a unique position in the market&mdash\;can change that. It allows you to position your work apart from the commoditized competition and charge what you&rsquo\;re truly worth. Because you&rsquo\;re offering something truly unique and valuable.
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\nThis webinar will show you how to create a marketing strategy that sets you apart and sets you up for success.
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\nKey \;takeaways from this webinar:

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\nRegister today and submit your question!

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\nABOUT THE PRESENTERS:
\n
\nJoel Kelly &\; Leah Sanford

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Joel focuses all his energy on strategy\, helping business owners make marketing decisions that will get them closer to what they truly want.
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\nHe brings expertise\, insight and a deep curiosity about business to our workshops\, uncovering motivations and aspirations that fuel successful strategies. \;His background in marketing\, copy writing\, and leadership helps our clients create marketing strategies that work and teams that succeed.

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Leah brings the joy into everything she does\, ultimately helping business owners feel motivated to tackle their marketing\, and fulfilled and happy with their businesses. \;
\n
\nLeah has extensive experience executing complex plans and events.  \;She \;helps clients confidently take plans off the page and build motivation and strong routines for sustained traction.

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\n LOCATION:*THE LINK TO JOIN THE WEBINAR IS IN YOUR CONFIRMATION EMAIL* UID:e.2481.3431 SEQUENCE:3 DTSTAMP:20260504T160621Z URL:https://business.halifaxchamber.com/events/details/business-support-series-effective-marketing-strategy-for-service-businesses-3431 END:VEVENT END:VCALENDAR